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INTERNET OUTREACH

In the United States alone, there are more than 6 million Internet searches for abortion-related terms each month.

 

Heroic Media recognizes that there is a powerful opportunity to reach out to young people searching for help on the internet. Using targeted internet advertising, we are able to reach the women and men who turn to the internet for immediate, anonymous help and connect them with life-affirming information and resources.

CHANGING LIVES ONE CLICK AT A TIME

The Internet has become the primary place where young women go to search for abortion information and answers. 


In the United States alone, there are more than 6 million internet searches for abortion-related terms each month. 

Heroic Media recognizes that there is a powerful opportunity to reach out to the young people performing these searches by sponsoring ads on the search result pages. Using internet advertising, we are able to reach the women and men who turn to the internet for immediate, anonymous help and connect them with life-affirming information and resources.

Internet advertising is extremely targeted, measurable and cost-effective. 

Here’s how it works. When a young woman clicks on our ad, she is connected to www.optionline.org where she can: 

  • Chat with an online counselor,
  • Search for a nearby pregnancy center,
  • Read factual, life-affirming information about pregnancy, abortion, adoption, and more.

In 2011, Heroic Media’s internet campaigns across the country have generated over 100,000 visits to Optionline.org and other life-affirming websites. 

Next: Read more about the impact of our research-based media.

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Ultimatum - airing on BET in DFW, April-May 2012

Pro-life Ad Campaign Results in Hundreds of Life-Saving Responses

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Mission Video

At Heroic Media, we use mass media to impact culture on the Life issue. We aim to change hearts and minds about abortion, using research-based television commercials, internet ads, billboards and other forms of pro-life media. The voice of abortion is everywhere, telling women facing unexpected pregnancies that abortion is their only choice. Heroic Media is a faith-based organization that brings a voice of hope. We celebrate the heroism of motherhood. 


Ultimatum

This commercial speaks to a woman who is facing an unplanned pregnancy and has been given an ultimatum – "It's me or the baby." It provides a phone number to call for help and resources. This commercial has aired nationally on BET and locally on channels such as Bravo, TLC, MTV and Lifetime.

This commercial speaks to a woman who is facing an unplanned pregnancy and has been given an ultimatum – "It's me or the baby." It provides a phone number to call for help and resources. This commercial has aired nationally on BET and locally on channels such as Bravo, TLC, MTV and Lifetime.

Moving Baby

This commercial features a woman whose attitude toward abortion changed after seeing an ultrasound of her own baby. "It seems when a woman wants a baby, she knows it’s a baby. But when she doesn’t, it’s just a mass of tissue. Makes me wonder, what was I thinking?"

This commercial features a woman whose attitude toward abortion changed after seeing an ultrasound of her own baby. "It seems when a woman wants a baby, she knows it’s a baby. But when she doesn’t, it’s just a mass of tissue. Makes me wonder, what was I thinking?"

Adoption Option

Our new pro-adoption TV commercial shares the message that adoption is a loving choice that gives a birthmother the ability to choose a family for her baby and receive support throughout her pregnancy. This commercial is currently airing nationally on the Oxygen Network.

Heroic Media’s new pro-adoption TV commercial shares the message that adoption is a loving choice that gives a birthmother the ability to choose a family for her baby and receive support throughout her pregnancy. This commercial is currently airing nationally on the Oxygen Network.

Podemos Ayudar

This Spanish-language commercial speaks to a woman who is feeling afraid or alone because of an unplanned pregnancy. It provides a phone number to call for help and resources. This commercial has aired on channels such as Galavision, Univision, MTV Tr3s and Mun2.

This Spanish-language commercial speaks to a woman who is feeling afraid or alone because of an unplanned pregnancy. It provides a phone number to call for help and resources. This commercial has aired on channels such as Galavision, Univision, MTV Tr3s and Mun2.

Teen Angst

This commercial speaks to a woman who is feeling pressured to have an abortion. "Don't I get to choose for myself? For the baby?" It provides a phone number to call for help and resources. This commercial has aired nationally on MTV and locally on channels such as Bravo, TLC, ABC and the CW.

This commercial speaks to a woman who is feeling pressured to have an abortion. "Don't I get to choose for myself? For the baby?" It provides a phone number to call for help and resources. This commercial has aired nationally on MTV and locally on channels such as Bravo, TLC, ABC and the CW.

I Get It

This commercial speaks to a teen who is struggling with an unplanned pregnancy. "I get it. A year ago the same thing happened to me. I was scared, just like you." It provides a phone number to call for help and resources. This commercial has aired on MTV.

This commercial speaks to a teen who is struggling with an unplanned pregnancy. "I get it. A year ago the same thing happened to me. I was scared, just like you." It provides a phone number to call for help and resources. This commercial has aired on MTV.

I Am A Life

This commercial features children talking about their dreams for the future and what they want to be when they grow up. "I am a life and I want to be a doctor. I'm a life and I want to be an artist." It ends with an unborn baby in the womb saying, "Hey, I’m a life." This commercial has aired locally on Fox News, CNN & MSNBC.

This commercial features children talking about their dreams for the future and what they want to be when they grow up. "I'm a life and I want to be a doctor. I'm a life and I want to be an artist." It ends with an unborn baby in the womb saying, "Hey, I’m a life." This commercial has aired locally on Fox News, CNN and MSNBC.

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